Linda Huang Bigirindavyi
Nashville, TN (open to relocation) • LHsatori@yahoo.com
Creative Director | Art Director
SUMMARY
Visionary creative leader with 20+ years developing brands, marketing communications, and creative teams. Excels in strategy, problem-solving, branding, team building, innovation, workflow efficiency, people-centered data-driven designs, humanitarian causes, and social change. Equipped with skills, experiences, and tools to elevate brands and nurture creatives teams.
Experience
06/13/2023 - Present
Creative Director (Remote)
Bizzell global (consultant - healthcare and business development)
Advance brand and revenue growth for consulting company with integrated brand communications strategy, improving quality assurance, and implementing workflow process for deliverables. Clients include investments, global programs, and government contracts in health solutions, managed care, workforce innovations, and economic development. Increase digital presence and engagement with targeted and compelling content. Provide creative direction for internal and external creative teams to produce videos, content, interactive infographics, motion graphics, websites, social media, logo designs, and pitch decks. Developed procedures to organize and streamline creative workflow processes and ensure best practices and effective shared and collaborative work. Spearhead ideation processes to include creative briefs, brainstorm sessions, scripts, storyboards, mood boards, and presentations.
10/01/2021 - 06/12/2023
Marketing Designer (Remote)
Points of Light (nonprofit)
Contributed design and execution expertise to support branding, print collateral, digital marketing, creative services, and revenue-driven product development for nonprofit organization that promotes volunteerism and corporate social responsibility (CSR). Produced digital products for B2C and B2B partners. Collaborated with high-profile clients to execute creative briefs and produce print and digital deliverables that include client-branded print, digital, and motion assets such as pitch decks, playbooks, toolkits, and assets for campaign, social media, websites, webinars, events, corporate solutions, and thought leadership. Managed brand guidelines, brand consistency, and quality assurance. Improved workflow processes in Asana for better efficiency, archiving, and collaborative communications.
01/01/2002 - Present
Creative Director
LHB Designs
Creative direction and execution for corporations, nonprofits, and startup clients. Ideation and execution of print and digital deliverables that include identity design, product design, content development, web design, video production, motion graphics, copywriting, campaigns, events, ecommerce, publishing, and programs.
06/01/2002 - Present
Creative Director / Designer (Contractor)
Inspire Women (nonprofit)
Lead creative direction and strategy for faith-based nonprofit to advance organizational growth, brand development, and marketing communications. Contributed to 20+ years of progressive growth and $7M in funds for scholarships, grants, and programs. Establish brand guidelines with brand parameters and boilerplates. Collaborate with stakeholders to strategize and reach prospective donors through fundraising events, conferences, workshops, print and broadcast ads, social media, website, UX/UI, campaigns, motion graphics, thought leadership, book publishing, merchandise, direct marketing, and OOH.
01/07/2020 – 02/10/2020
Art Director / Designer (Contractor)
Studylog Systems (biotech software)
01/07/2020 – 01/2024
Art directed and designed creative assets for startup biotech software company. Deliverables include style guides, corporate logo, collateral, flyers, infographics, web assets, brochures, digital ads, deck templates, and icons.
Project Manager - Data Collection / Video Production (Contractor)
Lionbridge Technologies (AI TECHNOLOGY) FOR RING HOME SECURITY
Within one month, responsible for hiring, supervising, and coordinating multiple on-location video shoots throughout greater Los Angeles to capture 152 sets of video data for AI generation for Ring home security client.
04/2017 - 05/23/2018
Senior Graphic Designer
Children's Hunger Fund (nonprofit)
Provided creative direction for faith-based nonprofit charitable organization to fortify the brand and fundraising capacity across marketing channels. Integrated and targeted brand messaging with impactful and purposeful content. Introduced and customized project management system (PMS), content management system (CMS) and digital assets management system (DAM) to improve workflow and expense allocations, saving the organization $30K. Print and digital deliverables included collateral, publications, digital media, logos, packaging, signage, merchandise, pitch decks, reports, emarketing, website, swag, exhibits, catalogs, truck wraps, event displays and assets, and forms. Trained and supervised junior designers. Designed brand identity, assets, and environmental designs for new experiential museum, Poverty Encounter.
08/2013 - 05/2016
Senior Graphic Designer
Andrew Harper LLC (luxury travel and hospitality marketing)
Designed marketing assets for exclusive members only luxury travel and marketing brand. Elevated brand messaging and increased membership, ad sales, and resort partnerships. Collaborated with designers, writers, editors, resort clients, and marketing team to conceptualize, plan, and execute ad and marketing print and digital deliverables that included annual directory, quarterly magazine, monthly newsletters, promotional flyers, collateral, and event assets. Streamlined workflow to effectively manage ad trafficking, production, and content development. Trained and supervised interns and contractors.
11/2008 - 11/2010
Founder & President
Urukundo for the Children (nonprofit)
Started a nonprofit organization to support education and welfare needs of impoverished children in East Africa.
06/2009 - 03/2010
Senior Art Director / Studio Manager
Creaxion! TBWA Africa (advertising and marketing agency)
Coached and mentored multi-functional studio creatives to develop multi-media creative assets for a variety of client brands and campaigns in a full-service advertising and marketing agency. Collaborated with account executives to strategize, create, and deliver pitches and proposals and develop creative briefs, and execute client deliverables. Deliverables included corporate and product brand identities, campaigns, packaging, collateral, TVCs, radio spots, events, exhibits, POS, POP, OOH, vehicle wraps, trade show exhibits, eMarketing, video production, and social media. Cross-functional creative team included staff and contracted designers, multi-lingual copywriters, art directors, producers, videographers, and sound designers
12/2003 - 06/2007
Graphic Designer, Direct Marketing
GSM (automotive marketing agency)
Partnered with account executives and auto dealerships to customize Toyota and Scion brand messaging and campaigns. Deliverables included printed and digital assets for promotions, CRM campaigns, events, swag, videos, direct marketing, brand awareness, social media, and web.
3/2000 - 04/2003
Marketing Communications Manager / Art Director
Ambion Inc (biotech)
Built strong multi-functional team to support full-service creative output for biotech company and affiliates, managing workflow, art direction, team mentoring, budgets, expenses, vendor relationships, evaluations. Strategic lead for brand development and execution. Deliverables included brand guidelines, brand messaging, product design, packaging, and new product ad and marketing campaigns.
10/1998 - 04/1999
Production Coordinator / Art Director
Zigy Kaluzny Photography for Tony Stone/Getty Images (stock photography)
Developed, produced, and art directed stock image collections for a Getty Images stock photographer. Coordinated production logistics including location scouting, casting, props, equipment, catering, scheduling, wardrobe, makeup, lighting, set styling, art direction, catering, and post-production.
04/1999 - 10/1998
Creative Services / Art Director
Adlink Inc (cable networks co-op advertising)
Supported sales executives in producing B2B and D2C pitch decks and creative assets for co-op ad campaigns with 25+ major cable networks and retail clients; Deliverables include POP, POS, broadcast ad reels, promotions, and collateral.
02/1995 - 12/1996
Creative Director
SF Ceramics Americas (dinnerware) & Emergetek (beauty)
Created dinnerware and beauty products for D2C and B2B market using 2D and 3D software. Developed brand guidelines and asses that include collateral, ads, marketing, showroom and trade show exhibits, product designs, and consumer packaging. Hired and managed contract designers, photographers, and vendors.
Education
Austin Community College
Webmaster Program (HTML, CSS, UI / UX, WordPress)
Art Institute of Houston: Associate of Arts
Audio / Video Production & Business
Otis College of Art & Design
Digital Design
Loyola Marymount University:
Bachelor of Arts
Fine Arts / Art History
New York University
Fine Arts / Art History / Literature
Parsons School of Design
Visual Communications
Skills
Adobe CS (Illustrator, Photoshop, InDesign, Dreamweaver, Acrobat, Premiere Pro, Animate, After Effects, Lightroom, Bridge, etc.); MS Office (Word, Excel, Powerpoint, Outlook, Teams, Sharepoint); Front-End Web Design & Content Development (HTML5, CSS, WordPress, Wix, UI/UX, Elementor, WPBakery, WooCommerce, Blogger); E-marketing (Constant Contact, MailChimp); Social Media (Facebook, Instagram, Pinterest, Twitter, Blogger); Audio/Video Production (Cameras, Scriptwriting, Direction, Producing, Editing); Workflow, Trafficking, Project Management Systems (Asana, Monday, Trello, Podio, FastTrack Pro Schedule, Enterprise Woodwing/Content Station, iMeet, ProofHQ); ePublishing (Lightning Source, Issuu, Amazon, ePub, Flipsnack); Digital Asset Management Systems (WebDAM, Elvis, Widen); Cloud-based file storage systems (Box, DropBox, Egnyte, Google Drive, WeTransfer, SharePoint); CRM (Salesforce, etc.)